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We work in collaboration with Pharma teams and experienced Faculty members to build programmes that equip delegates to step up into leadership roles and drive their services forward. In the UK we focus our understanding on the ever-changing NHS and the complex relationships which exist between pharmaceutical companies and those who can influence the prescribing of a specific drug. This understanding and unique insight enables us to design, manage and lead effective, commercially appropriate and ethical education programmes, which are compliant with the ABPI code of practice.

We also have an extensive network of contacts with senior positions within the NHS, which allows us to easily assemble faculties for specific projects.

More recently one of the programmes we work on (now in its sixth year) collected the PMEA Award for Excellence in Healthcare Professional Education and Support Programmes.

Many of our trainers have held positions within the pharmaceutical industry, so we understand the many pressures pharmaceutical companies face. We know that our teams can support you with your next education programme.

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New York, USA

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Malmo, SE

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Toronto, CA

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Athens, GR


We have harnessed our depth of experience to create a selection of fast-paced workshops that meet the needs of a healthcare professional; those looking to drive service improvement and really make a difference to their colleagues and patients. While the topics may differ, with a focus on a particular outcome, each workshop is blended with activities which harness 3 of our 7 core competencies:

Effective communication

Effective teamwork

Improving partnerships

Improving performance

Improving patient services

Developing knowledge

Building & maintaining trust

To learn more about our workshops, please click here for our electronic workshops brochure.


A Coach is someone that doesn’t need to know your role or your business. A good Coach will use questions to help you to figure out what to do for yourself. It’s possible they may have practical ideas you can use, but they only ever make suggestions. The person with the knowledge is you. The job of the coach is to help you unlock that knowledge. Our professional coaches are experienced in working with healthcare professionals and pharma teams. Typical topics include: Resilience, time management, imposter syndrome, dealing with difficult people, confidence & credibility with colleagues.


Our e-Learning modules were developed by us and help healthcare professionals develop their skills and ultimately improve their services and outcomes for patients. Being scorm compliant means our modules can easily run in your own environment. The topics developed include Project Management, Negotiation & Influencing, Presentation Skills, Leadership, Service review and improvement, developing a business case.

If you don’t have your own LMS our web designers & developers can develop a smart, simple, secure login page and any associated pages you wish to include as part of the programme, which can also be easily branded to include your logo, colour palette and the product brand name.

Our e-Learning platform is hosted in a secure UK hosting environment which conforms to the latest security measures and firewalls to protect data, whilst remaining compliant with GDPR guidelines.

Our system monitors which activities are completed, and this enables delegates to be awarded a module certificate which they can use as evidence for CPD points and any appraisal/revalidation the HCP participates in.

Virtual Learning

Virtual Workshops are developed bespoke and we use MS Teams, Zoom or Google Meets for delivery. Our professional facilitators keep things lively, delegates engaged, and with regular breakout rooms we ensure delegates engage and share experiences with colleagues and get the best virtual experience.

We also run our own series of webinars on selected topics, these are a good way to see our style of delivery. Ask us when the next one is!

Communication Styles​

We have developed our Communication Styles based on the work of a Swiss psychiatrist and psychoanalyst – Carl Jung. Using a carefully developed web-based survey, participants answer 24 questions based on situation they might encounter in the workplace (typically in a healthcare setting). Based on the responses, our system dynamically builds a comprehensive report that illustrates their dominant communication style (or personality trait). We group these into 4 styles (and colours) which makes it easy to remember and understand. Thousands of healthcare professionals have now used this tool as an effective way of understanding more about their style and how to identify the styles in others (or opposites). Better communication across teams invariably leads to a more harmonious and more effective way of working together – which can only benefit the patient.

The four styles we use are:

Red: The Driver

‘I want it done right and I want it done now!’

Yellow: The Expressive

‘I’ve got a GREAT idea!’

Blue: The Analytical

‘I’ll have to think it over…I need more information’

Green: The Amiable

‘we’re all in this together, so let’s work as a team!’

Leadership Styles​

Leadership Styles can often be described as ‘Situational Leadership’. As healthcare professionals move up through the system, more and more is expected of them, and more and more junior staff look to them for advice and direction. But one size doesn’t fit all! Our 24 question web-based survey challenges the participant with healthcare based situations where depending on the experience of their team member requires a flexible approach. No answer is wrong, but there are sometimes better ways of doing things to gain a superior outcome.

Our Leadership Styles survey produces a comprehensive report which is in two sections: The first identifies how FLEXIBLE a participant is in making their choices – it identifies how frequently they choose to move between each style in different situations. (Even if they are very flexible, that is not necessarily a good thing – unless they are flexible at the right time, by making choices that result in the most likely successful outcomes.)

The second part shows EFFECTIVENESS – how well you scored in each of their responses to the situations presented.

While no answer is wrong, some of the answers are certainly better than others, in those specific situations.

The four styles we use are:









By adapting their style to meet the needs of every situation they are faced with, they will ultimately become a more effective and highly respected leader, with a high performing team who are satisfied in the workplace.

Your 360

Our web-based 360 tool is a great way to learn more about your team and what others around them think about how they function across 4 key value areas:

  1. Communication, Partnership & Teamwork
  2. Knowledge, Skills and Performance
  3. Maintaining Trust
  4. Safety & Quality

Participants are asked to nominate a minimum of 8 ‘observers’ and these ideally should include line manager, peers, direct reports and others. Their feedback is crucial as we all think we have a good way of doing things or think we are easily approachable by team members, but the reality from those around us will help identify where we do perform well (sometimes better than our own expectation) and where we should focus our efforts on improving and developing our leadership & management style.

Our 360 question sets are flexible, allowing us to build questions aligned to your organisations key strategies (or competencies) and can be tailored to align with different grades of experience, from very junior to senior board level.

A 360 report is often helpful during an appraisal, but there are other occasions where armed with a report (linked to individual coaching sessions) will lead to a better functioning team.

Trust and Worth

Our Clients